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Moe?

January 24th, 2008 No Comments

I have been asked a lot today where the name Moe came from….

In high school, my best friend and I were attached at the hip.  Her name was Lauren, nickname Loe.  You see where this is going.  So I was called Moe.

When I needed a name for the company, I didn’t want to be the typical fashionista that plastered her name all over her designs, so after months of deliberation, I went with Moe.  I added the umlaut to make it “moee” as opposed to “mo.” A little more funky, feminine, something to make people take a second look.

And that’s the story!

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