“THE BEAUTIFUL TRUTH” — JACKIE DANICKI
“ALL NATURAL” ISN’T ALWAYS AS NATURE INTENDED
As a friend of mine likes to point out, poisonous mushrooms are
all-natural, and widely available in the organic variety. But you
wouldn’t necessarily rush to consume those. More to the point, just
because a product is genuinely all-natural (there are no existing
guidelines for what constitutes an all-natural formula) or organic
does not mean it will work for you.
One “all natural” line that has become hugely popular is Burt’s Bees.
It used to be a more obscure brand, but now you can pick it up in your
local drugstore. (In fact, Burt’s Bees was recently purchased by the
Clorox Company, which makes sure you can buy it from Wal-Mart and any other big box store you frequent. Not that shopping in big box stores makes you a heathen, but that’s another post.) Burt’s Bees regularly uses ingredients such as those listed above in its products, which often cause severe adverse reactions.
Another company making questionable claims about its products is Kiss My Face, which claims that its Citrus Cleanser – which contains
ingredients like methylparaben, propylparaben, sodium borate, stearic
acid, and the aforementioned propylene glycol – is “100% natural”. (It
also contains lemon oil and lime oil, which are frequently the cause
of skin irritation.)
That’s not to say that many all natural elements do not provide
benefits for skin. But for every aloe and beeswax, there’s an allspice